SHANE

  CASEY

I'm a creative director, technologist, futurist and many more things that don't have tidy job titles. I put imagination to work: ideas with impact, installations you experience, advertising that wins awards, serious games for serious issues, futures made real enough to argue with. Creativity and imagination show us new ways to understand people and new ways to see the world... as it is, or as it might be. 

Imagination is easy to dismiss until it's applied. 

IMAGINATION, APPLIED.

1 FUTURES & SERIOUS GAMES

2 CAMPAIGNS & EXPERIENCES

3 ABOUT

MY PRACTICE

Every job here has something in common: applied creativity. To take an idea that matters and give it a form that resonates.

For fifteen years that meant creating campaigns for global brands such as Three, Samsung, Chelsea FC, Diageo and more. At Accenture's global innovation hub, and now independently, it has meant turning social-science research into tangible experiences: an escape room set in the near future, a boardgame that's a strategic tool for the communities it is about, an embodied AI that debates its own ethics with you. 

A report tells you what is known, an experience reveals what was assumed or unexpected. Work that delivers real insight is what I love to create. 

I'm a Visiting Creative Fellow at King's College London, working on futures methodology and speculative design. I hold a Certificate in Speculative Design Futures from IADT and a first-class MA in Design for Digital Media. 

I love to work collaboratively and explore new technology. I believe the work gets better with more voices in the room. And I've learned we can never change behaviours without sparking the imagination first.

CONT@CT

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